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Yahoo signs up Samba TV for ad targeting and measurement

Yahoo has signed a partnership with data and analytics outfit Samba TV to provide advertisers…

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TripleLift hires Yahoo veteran Evans as chief privacy officer

Adtech firm TripleLift has announced the appointment of James Evans as its chief privacy officer…

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Yahoo and Comscore announce CTV partnership

Comscore has announced a new CTV partnership with Yahoo to provide Yahoo’s DSP advertisers with…

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Limelight Networks completes Edgecast acquisition to become Edgio

CDN service provider Limelight Networks has completed the acquisition of Yahoo-owned Edgecast, with the merged…

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Yahoo and Tubi extend SSP partnership

Yahoo has extended its partnership with Fox-owned AVOD service Tubi. The extended partnership will build…

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Verizon sells off Verizon Media unit at huge loss

Verizon has announced the sale of its media businesses for US$5 billion The sale includes…

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Mediaset secures victory against Vimeo in latest copyright ruling

Mediaset has claimed another victory in its battle against copyright infringement by online video services…

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Yahoo news content launches on The Roku Channel

Verizon subsidiary and Yahoo parent company, Oath, has partnered with Roku to launch Yahoo video…

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Twitter streams US NFL football

Twitter yesterday streamed US NFL football for the first time, making live video coverage of…

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Hulu ditches free service, Yahoo steps in

Hulu is canning its ad-supported streaming and catch-up service with a chunk of the free…