Videology

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Videology integrates Nielsen data

Videology, a provider for converged TV and video advertising, is adding data from Nielsen-owned eXelate….

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SpotX names platform services chief

Video advertising inventory specialist SpotX has named Ed Wale as director of platform services. Wale,…

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Non-linear viewing to complement, not replace linear TV

Non-linear viewing of content is set to continue to grow over the next three years,…

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Videology integrates Nielsen Digital Ad Ratings in Europe

Advertising technology company Videology has integrated Nielsen Digital Ad Ratings (DAR) in Europe, enabling audience…

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Videology unveils online ad buying trends

TV and online video ad buying are converging, according to a report by software provider…

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Videology appoints former Telefonica Digital executive

Video advertising platform Videology has appointed former Time and Telefonica Digital executive Ryan Afshar as…

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Four fifths of UK video ads run across devices, says Videology

Some 80% of all UK digital video ad campaigns ran on more than one device…

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More than four in five UK ad campaigns run on multiple devices

Some 84% of UK ad campaigns were delivered across multiple screens in the first quarter…

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TV and online ad buying teams to merge, claims Videology research

A change in the way that people consume video content is driving the need for…

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Videology launches new TV division

Video ad technology platform, Videology, has launched a dedicated TV Practice as part of its…

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