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Ads on social networks unpopular and ineffective, says study
Advertising via social networks such as Facebook, Twitter and Google+ is both unpopular and largely…
Twitter to launch ‘See It’ feature with Comcast TV deal
Twitter has signed a new partnership deal with Comcast and NBCUniversal that will let Comcast’s…
Viacom signs European social ad deal with Twitter
Viacom International Media Networks (VIMN) has signed a social video advertising deal with Twitter in…
Twitter files for US$1 billion IPO
Twitter has filed for an IPO at a proposed offering price of US$1 billion (€736…
Twitter being used to build and sustain audience attention, says broadcast partnerships chief
Evidence is emerging that Twitter is increasingly being used in a variety of ways by…
Twitter files for IPO
Twitter has confirmed plans to float on the stockmarket, in what will be one of…
Facebook targets broadcasters with new TV tools
Facebook is taking aim at the TV industry with two new tools that will allow…
Twitter’s Wang heads back to US
Twitter has upped UK sales director Bruce Daisley to UK MD, taking over from Tony…
Twitter buys social TV analytics company Trendrr
Twitter has acquired social TV analytics firm Trendrr, in a deal that the latter said…
MTV Video Music Awards sets new Twitter record
The MTV Video Music Awards set a record for tweets-per-minute over the weekend, beating a…