Thinkbox

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TV viewing in the UK drops by 4.5%

UK television viewers watched an average of 3 hours, 44 minutes, 30 seconds a day…

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Just 55% of UK viewers watch TV exclusively on a TV set

Just 55% of UK TV viewers claim they only ever watch TV on a TV…

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Multi-screening now mainstream, says ad sales bodies’ research

Using multiple screens at the same time and engaging with social media while watching TV…

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Thinkbox appoints Channel 5 exec as research director

UK marketing body for commercial TV, Thinkbox, has appointed Channel 5’s head of planning and…

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TalkTalk joins TV marketing body Thinkbox

UK service provider TalkTalk has joined commercial TV marketing body, Thinkbox, as an associate member. …

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TV remains ‘most effective’ way to advertise

TV advertising creates the most pound-for-pound profit and remains the “most effective form of advertising”…

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Twitter hashtags drive TV interactions, says Thinkbox

People search for Twitter hashtags on the social network because they have seen them on…

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Ad revenue in UK hits record high

TV ad revenue in the UK reached a record high of £4.63 billion (€5.59 billion)…

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UK TV viewing still 98.5% done on traditional sets

A massive 98.5% of UK TV viewing was done on a traditional TV set last…

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Thinkbox promotes Clay to CEO

Thinkbox, the marketing body for commercial television in the UK, has promoted managing director Lindsey…