The Trade Desk

SVOD Stay Updated Icon 1 min read

Brits set £20 limit on streaming spend

A new report has found that streaming is dominating the UK TV landscape, but that…

Pay TV Operators Stay Updated Icon 2 min read

Canada increasingly cutting the cord

The state of cord cutting in Canada has been revealed in a new report which…

Vendors Stay Updated Icon 1 min read

Disney expands adtech partnership with The Trade Desk

Disney has announced a ‘landmark agreement’ with adtech company The Trade Desk to power greater…

Vendors Stay Updated Icon 1 min read

China’s ​​iQIYI integrates Unified ID 2.0

Chinese streaming service iQIYI has announced the integration of Unified ID 2.0 from The Trade…

Asia Stay Updated Icon 1 min read

Southeast Asians increasingly shifting to OTT

More than a third of TV viewers in Southeast Asia are now streaming OTT content….

Pay TV Operators Stay Updated Icon 1 min read

Half of Americans have cut the cord, claims report

Almost half of US adults have already cut the cord, according to a new report….

SVOD Stay Updated Icon 2 min read

A fifth of Brits are spending two working days a week watching streaming services

A fifth of Brits spend over 16 hours a week watching streaming services. According to…

Broadcasters Stay Updated Icon 1 min read

Sky Media and The Trade Desk announce programmatic partnership

Sky’s advertising sales arm Sky Media has announced a partnership with ad tech firm The…

Pay TV Operators Stay Updated Icon 2 min read

More than a quarter of Americans plan to cut out cable in 2021

A new report has suggested that more than a quarter of US cable TV subscribers…

Broadcasters Stay Updated Icon 1 min read

The Trade Desk seals programmatic ad deal with Channel 4

Demand-side programmatic advertising platform The Trade Desk has struck a deal with UK broadcaster Channel…

  • 1
  • 2