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Programmatic advertising
Beenius teams with iPROM for programmatic advertising
TV technology provider Beenius has teamed up with south-eastern Europe digital advertising technology specialist iPROM…
Sling TV taps SpotX for programmatic addressable advertising
DISH Networks-owned OTT TV service Sling TV is now offering programmatic advertising functionality to advertisers…
Sky Media launches second phase of programmatic rollout
Sky Media, the Sky pay TV group’s advertising sales arm, has launched the second phase…
Programmatic advertising business to reach €2bn in Europe by 2020
Programmatic online video advertising in Europe will be a €2 billion industry by 2020, according…
Dailymotion expands programmatic advertising deal with AOL Platforms
French video website Dailymotion has expanded its advertising partnership with AOL Platforms, enabling advertisers to…
Programmatic advertising set to expand
European online programmatic video revenues jumped from €22 million in 2012 to €375 million in…
ProSiebenSat.1 takes majority stake in programmatic ad specialist
German commercial broadcaster ProSiebenSat.1 is to take a majority stake in programmatic advertising specialist Virtual…