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Emarketer
eMarketer: half of UK internet users to play online games in 2019
By 2019 half of all UK internet users will be playing online games at least…
Snapchat ad revenues to reach nearly US$1bn next year
Snapchat is due to see “explosive growth” in ad revenues, with the messaging service set…
eMarketer: 2.85bn people to stream Rio Olympics
Some 2.85 billion people worldwide are expected to stream the Rio Olympics, a 1.5 times…
eMarketer: US digital video ads set for double-digit annual growth
US digital video ad spend will grow by double-digits annually through 2020, as TV spend…
eMarketer: 63% of UK population regularly watches web video
More than three-fifths of the UK population now consume online video on a regular basis,…
UK mobile ad spend to overtake TV this year
Mobile ad spend in the UK is expected to rise by 35% this year, overtaking…
eMarketer: US digital ad spend to surpass TV next year
Total digital ad spend in the US will surpass TV spend for the first time…
Half of UK population to use Facebook this year
This year an estimated 50.5% of UK residents – some 33.2 million users – will…
US pay TV subs to drop below 100m as cord cutting ‘accelerates’
The number of US households that subscribe to cable and satellite TV will drop below…
UK mobile ad spend to overtake TV next year
UK mobile advertising spend will overtake television ad spend in 2016 after showing “significant growth…