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EGTA
Vendors
2 min read
2 min read
Industry launches TV charter for “responsible and transparent” ad measurement
The association of TV and radio sales houses egta has launched a “progressive TV Charter…
Broadcasters
3 min read
3 min read
European Parliament committee approves revised audiovisual directive
The European Parliament’s culture and education committee has approved a ‘trilogue’ political agreement on revision…
News
2 min read
2 min read
European TV plan risks ‘stunting growth in the sector’
Europe’s commercial broadcasters have said proposed changes to to the main directive covering content and…
Channels
2 min read
2 min read
Multi-screening now mainstream, says ad sales bodies’ research
Using multiple screens at the same time and engaging with social media while watching TV…
Channels
1 min read
1 min read
EGTA publishes new audience measurement guidelines
The association of television and radio sales houses, EGTA, has published new guidelines for audience…