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News
2 min read
2 min read
Global TV ad spend to climb 3.1% driven by Olympics, US election
TV will continue to take the biggest share of the global ad market in 2016,…
News
2 min read
2 min read
TV to account for 42.2% of the global ad market in 2015
TV advertising will account for 42.2% of the global ad market in 2015, but there…
Pay TV Operators
1 min read
1 min read
Social media driving viewers back to linear schedules
TV viewers are starting to “shift back” towards linear TV schedules thanks to social media,…