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Ampere Analysis
2 min read
Ampere: Online advertising now almost twice as valuable as TV ads
Globally online advertising now generates almost twice as much money per-viewer, per-month than TV advertising,…
1 min read
Ampere: Champions League the ‘most valued sports competition’
The UEFA Champions League is the sports competition that viewers are most willing to pay…
2 min read
Pay TV and OTT: when two tribes go to watch
Pay TV operators can defend their revenues and continue to grow, but they need to…
1 min read
Pay TV only subs on the slide as SVOD-only base rises
Pay TV-only subscribers are continuing to decline, while the number of people who only take…
1 min read
Ampere: online video watched more in US than Europe
US internet users are more likely to watch online video across a range of devices…
1 min read
Ampere: almost three quarters of US web users take SVOD
Almost three quarters of internet users in the US have at least one SVOD subscription,…
2 min read
Ampere Analysis: media debt to fuel growth is mostly manageable
The high levels of debt being incurred by big international media companies such as Amazon,…
2 min read
Ampere study highlights shifting online video pattern
YouTube remains the most watched video service overall across 14 major markets, but Facebook now…
1 min read
Ampere: revenue per channel stronger for streaming pay TV
Virtual pay TV operators in the US are making more than twice the revenue of…
1 min read
Ampere: US web users watch more online video than Europeans
Compared to Europe, the US has a higher proportion of internet users who watch video…