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Advertising
1 min read
eMarketer: UK digital ad spend to reach £10.9bn this year
UK digital ad spend will reach £10.89 billion (€12.36 billion) by the end of 2017,…
2 min read
European connected TV ad market set for growth with UK leading
The European connected TV advertising market could be worth €825 million by 2020, according to…
1 min read
WARC: TV ad expenditure in the UK to fall 1.9% this year
Total TV ad expenditure in the UK is forecast to fall 1.9% this year, according…
1 min read
Sky Deutschland taps Yospace for dynamic ad insertion on Sky Go
Sky Deutschland has chosen Yospace’s dynamic ad insertion platform to make money from live channels…
1 min read
TVPlayer agrees ad partnership with SpotX
UK-based TV streaming service, TVPlayer, has partnered with video ad serving platform SpotX, allowing advertisers…
2 min read
STV taps SpotX for programmatic advertising
Scottish commercial broadcaster STV has chosen video ad serving platform SpotX to support programmatic selling…
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Meetrics and SpotX team up for ad inventory and audience data
Ad verification technology specialist Meetrics and video ad serving platform SpotX have teamed up to…
2 min read
GroupM downgrades UK TV advertising forecast
Advertising giant GroupM has downgraded its expectations for growth in the UK advertising market this…
1 min read
Sky and Virgin Media strike targeted ad partnership
Sky and Virgin Media have struck a deal to let businesses offer targeted ads across both…
1 min read
YouTube takes tougher stance on hateful, inappropriate content
YouTube has introduced new guidelines to take a tougher stance on hateful, demeaning and inappropriate…