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TF1 Group sees drop in pay TV and advertising revenues
French broadcaster TF1 Group suffered reversals in both the advertising market, pay TV and other…
TV advertising spend up 4.3%
TV advertising represented 57.6% of total global ad spend in Q3 2013 – up 4.3%…
YouTube to bring in US$5.6 billion in ad revenues
YouTube will bring in around US$5.6 billion (€4.1 billion) in gross advertising revenues this year…
Global ad spend growing, but TV will plateau
Global advertising revenues will enjoy their strongest growth in a decade between 2013 and 2016…
CTC Media boosted by channel gains
Russian broadcaster CTC Media reached its highest third quarter profitability level since 2009, with TV…
Akamai study reveals online video ad-viewing habits
Mid-roll online video adverts are more likely to be viewed than pre-roll ads and viewers…
Optimal and Civolution launch TV ad synchronisation on Facebook
Advertisers can now implement second-screen advertising on Facebook that is synchronised with TV commercials thanks…
Ads on social networks unpopular and ineffective, says study
Advertising via social networks such as Facebook, Twitter and Google+ is both unpopular and largely…
Freesat launches new TV ad campaign
UK free-to-air platform Freesat is launching a new TV advertising campaign with a 30-second spot…
Global TV ad market growth expected to slow this year
Growth in the global TV advertising market will be significantly slower this year than last,…