Advanced advertising

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Yospace targets OTT advertising with NexStreaming partnership

Advertising technology provider Yospace has teamed up with OTT TV video player provider NexStreaming to…

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France Télévisions piloting targeted advertising on DTT platform

French public broadcaster France Télévisions has teamed up with transmission services provider TDF to test…

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SpotX server-side insertion interoperable with AWS

Video ad serving platform SpotX has announced interoperability with Amazon Web Services (AWS) to power…

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Channel 4 launches digital ad sales service with BT Sport

Channel 4 has launched a digital ad sales service aimed at third party content publishers,…

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ProSiebenSat.1 strengthens ad tech play with Kairon acquisition

German broadcaster ProSiebenSat.1 has strengthened its move into the ad tech market by acquiring e-commerce…

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RTL to combine SpotX and Smartclip into single ad-tech outfit

RTL Group is to combine SpotX and Smartclip into a single integrated ad-tech company by…

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Viacom creates advanced advertising group

Viacom has created an Advanced Advertising group to lead product innovation and advanced analytics across…