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DTVE September 2022
Welcome to Digital TV Europe’s IBC special issue.
The return of Europe’s premier broadcast and professional video trade show after the global pandemic is of course a cause for celebration.
The TV world has however changed massively since the last time the industry gathered in Amsterdam.
Our special issue addresses some of those changes. We are now more firmly than ever in the streaming age, and our line-up of features fully reflects that.
With subscription video-on-demand maturing and consumer spend being cut back as the cost of living bites, ad-supported streaming video is on the rise. In this issue we consider in depth the emergence of free advertising-supported streaming television (FAST) and the challenges and opportunities it presents.
The proliferation of streaming platforms has accelerated the trend towards service providers adopting the ‘super-aggregator’ model. That model makes sense if it delivers a differentiated user experience that includes some form of advanced content discovery. We also look at the complex challenges and opportunities of advanced, personalised content discovery.
Finally, the rise of streaming has also led broadcasters to move towards IP and streaming technology to accommodate new viewing habits, including for live and linear programming. In this issue we look at the rise of streaming technology and its application to live programming.
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