White paper | Thematic services: The future of OTT?

WHITE PAPER:
Thematic Services: The future of OTT?

As the likes of Netflix, UFC, Disney, and other big brands move towards full vertical integration, space has opened up for thematic services addressing a content market that has an audience but doesn’t necessarily have the distribution channels for mass audience reach. As the conversation and interest around thematic OTT services increases, we sought to discover how thematic OTT services stack up and how they can compete in a world of giants.

In this white paper, we explore the rise of thematic services and outline the opportunities and challenges they face. This white paper includes:

• Original research by Omdia into the rise of thematic streaming services, including forecasts on revenue and consumption.
• Results from Digital TV Europe’s Annual Industry survey 2020, featuring industry opinion of the relative appeal of specialist streaming.
• How strategic marketing and technical agility can enable thematic services to penetrate global markets and build a sustainable business.
• Expert opinion on the future of thematic OTT services, including the market opportunities and challenges they face.
• Case studies and special insight from Magine Pro partner, FlixOlé on the realities of operating a thematic OTT service.
  & much more…

Download the white paper now and learn more about Thematic OTT services.

Download now