Openview extends partnership with Nagra

South Africa’s largest independent and free-to-air television service Openview has extended its partnership with Kudelski Group’s Nagra to secure its new pay-TV offering Ultraview.

Openview has over 3 million free-to-view subscribers via satellite which it can securely offer Ultraview, creating new revenue streams while also increasing the value it provides subscribers.

The company two bouquets offering includes Pride, comprised of two channels catering to the LGBTQIA+ community alongside Spice which is comprised of two channels catering to the Indian diaspora, the operator has plans to launch a further two additional bouquets later this year.

The deal also sees Nagra provides Openview with a scalable solution that offers the option to range additional paid content as required over time. The approach ensures the secure availability of exclusive content made available as part of these bouquets or separately. New content could include additional pay-per-view content or pop-up channels and events.

“Nagra has played an instrumental role as a trusted partner in evolving our business from solely a free-to-air service to now including a paid option with Ultraview,” said Khalik Sherrif, Group CEO at eMedia Investments. “Knowing that all of our channels, whether free-to-air or subscription-based, are protected is essential as we invest in new content to attract new audiences.”

“We are proud to extend our partnership with Openview which demonstrates our mutual teams’ desire to innovate together and use Nagra solutions to drive and monetise change”, said Nancy Goldberg, executive vice president and chief marketing and sales officer at Nagra. We wish OpenView enormous success with their new Ultraview proposition as they explore new business models and reach new audiences.”

Nagra provides security and multiscreen user experience solutions for the monetisation of digital media. The company provides content providers and DTV operators worldwide with secure, open and integrated platforms and applications over broadcast, broadband and mobile platforms, enabling compelling and personaliaed viewing experiences.