After more than 40 years of operation, DTVE is closing its doors and our website will no longer be updated daily. Thank you for all of your support.
OTT TV episode and movie revenues to reach $16 billion in Latin America
By
Digital TV Research has predicted OTT TV episode and movie revenues for 19 Latin American countries will reach $16 billion between 2022 and 2028.
The total expected revenues implies an increase of $7 billion, with AVOD and SVOD platforms each adding $3 billion over this period, according to the latest market predictions from the research outfit.
SVOD will remain the region’s largest OTT revenue source, contributing $9.7 billion by 2028 which will be double the AVOD total.
The outfit expects Brazil to add $2.9 billion and Mexico $1.6 billion of revenues, combined both countries will provide 64% of the region’s revenues in 2028.
“Five platforms will account for two-thirds of the region’s OTT revenues by 2028. We expect that Netflix, Disney+, HBO and Paramount will all start hybrid AVOD-SVOD platforms in the short term. AVOD will significantly boost revenues for these platforms as SVOD growth falters,” said Simon Murray, principal analyst at Digital TV Research, said.
1 min read
