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French broadcaster TF1 buoyed up by performance of Newen
TF1 revenues for the first nine months of 2022 hit €1.74bn, up 5.4% year on year. While ad revenue dipped by 1.6%, the headline figure was buoyed up by the strong performance of TF1’s content studio Newen, which posted an 86.6% rise.
TF1 audiences in Q3 were impacted by a carriage dispute with Canal+, but the group continued to develop non-linear services aimed at responding to new consumption forms. Through its MYTF1 and MYTF1 MAX platforms, launched in November 2021, the Group offers a mix of free and paid services. TF1 Group is also developing content on social networks such as TikTok, to increase coverage among younger audiences.
Looking ahead, TF1 said “the Group will accelerate its transformation to meet changing video consumption uses, notably by allocating its content between linear and non-linear. Strengthened by a powerful line-up, particularly with the 2022 FIFA World Cup and Star Academy, the Group will support its advertisers by providing them with premium inventories. Newen Studios is set to benefit from deliveries enabling the segment to achieve a solid level of performance. The segment will develop its partnerships with platforms and continue its expansion into buoyant markets.”