WarnerBros Discovery unveils extensive Winter Sports line-up

While Warner Bros Discovery works away behind the scenes to establish the ultimate shape of its global streaming offering, it’s clear that broad-based sports coverage is still front of mind. This week, the company unveiled a slate of winter sports content that it claims is unsurpassed by any of its PayTV or streaming rivals.

“With up to 600 races and 3,500 hours of winter sports action to be broadcast over the next six months on discovery+, Eurosport and Eurosport App, fans will have access to the most comprehensive coverage, cementing Warner Bros Discovery’s status as the home of Winter Sports in Europe,” said the company.

“Our digital platforms, including Eurosport.com and its social platforms, will give fans the opportunity to experience action live and on-demand as well as enjoying deeper analysis.”

The winter sports season kicks off with the opening round of the FIS World Cup in Austria during November. February and March are set to be the biggest months on the calendar for winter sports fans with the Alpine World Ski Championships followed by the Nordic World Ski Championships.

Scott Young, SVP content and production at Warner Bros. Discovery Sports, said: “Building on our biggest ever winter sports season, where we engaged record audiences around every unmissable moment of the Olympic Winter Games and offered the greatest choice of live events of any broadcaster throughout the season, we are looking forward to combining our unrivalled scale, deep winter sports expertise and storytelling ability to unlock the power of skiing, ski jumping and snowboarding and every other major winter discipline for fans.”

More than 156 million Europeans visited Warner Bros. Discovery platforms during Beijing 2022 – where it was presented in 50 markets in Europe – with over a billion streaming minutes consumed across discovery+ and Eurosport.