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DAZN to broadcast Women’s International Champions Cup in 175 markets
Sports streamer DAZN has announced that it will broadcast the Women’s International Champions Cup (WICC) in over 175 markets and territories worldwide, including the UK, France, Canada, Italy, Spain and DACH.
The tournament features four of the most winning European and North American club teams in the history of the sport – Chelsea FC Women, Olympique Lyonnais Portland Thorns and C.F. Monterrey.
Fixtures will be staged across two match days on August 17 and August 20, with live coverage available live and on demand on DAZN and for free on DAZN’s dedicated UEFA Women’s Champions League (UWCL) YouTube channel. DAZN said that both matches featuring reigning UWCL champions Olympique Lyonnais will be available in French language commentary.
DAZN will hope to benefit from the surge of popularity in women’s football that saw a record-breaking 280 million people watch the UEFA Women’s Euro 2022 tournament across Europe this summer.
Shay Segev, CEO, DAZN Group, said: “Securing the global rights to the Women’s International Champions Cup is fantastic for DAZN as we continue to grow audiences and engagement in women’s sport. This tournament comes after an unforgettable summer of women’s football in Europe, and it promises to be an exciting precursor to the next UWCL season on DAZN.”