SPI/FilmBox expands MENA presence with Digital Virgo partnership

SPI/FilmBox has announced an expansion of its drama hub Dizi in the MENA region with Digital Virgo.

Best known as a mobile payment operator, Digital Virgo also has a growing content brand called DV CONTENT. This provides a catalogue of turnkey platforms for telcos and a global distribution network for content creators. Digital Virgo has built partnerships with over 150 operators in more than 40 countries and handles over 9 billion transactions per year, with a turnover of €390 million in 2021.

This new partnership will see Dizi integrated into the DV CONTENT platform, with it available  in Arabic on the products PlayVOD, Veedz and Unlimited Streaming in Morocco, Egypt, Tunisia, Kuwait, Bahrain, Qatar, United Arab Emirates, Saudi Arabia, Iraq and Oman.  

The Dizi deal builds on an existing partnership between SPI and Digital Virgo, with channels including FilmBox Africa, FilmBox Arthouse, Gametoon and FightBox made available to multiple countries in Africa last year.

Georgina Twiss, MD Western Europe and Africa at SPI International, said: “We are pleased to expand our partnership with Digital Virgo to bring some of the most popular series to both existing and potential Turkish series enthusiasts in MENA,” 

Achraf Ammour, Sales Director for the African Market at Digital Virgo, said: “Premium content is essential to the success of our offer. We are pleased to continue this partnership with Dizi, bringing another deal on the table with added-value Turkish series – locally adapted content that meets the needs of the viewers in MENA.”