The Roku Channel bags Lionsgate theatrical titles in major content deal

The Unbearable Weight of Massive Talent

Roku has signed a major content deal with Lionsgate to fuel its AVOD platform The Roku Channel.

The multiyear theatrical output deal will see Lionsgate films beginning with the studio’s 2022 theatrical releases make their way to The Roku Channel following their first window on Starz.

The agreement includes titles such as upcoming releases John Wick 4, Borderlands, Expendables 4 and The Unbearable Weight of Massive Talent.

Rob Holmes, Vice President of Programming, Roku, said: “We are pleased to expand our relationship with our longstanding partner Lionsgate to provide our audience with exclusive first-time, free access to Lionsgate’s theatrical slate. 

“This innovative approach creates value for both parties, and most importantly provides the millions of streamers on The Roku Channel with the opportunity to enjoy these compelling titles via this unique window.”

Lionsgate President of Worldwide Television Distribution Jim Packer, said: “This agreement affirms the great demand for first-run studio movies across a broad array of platforms. This partnership with The Roku Channel shows our ability to capitalise on opportunities in today’s complex television landscape with a multifaceted, layered approach that meets everyone’s needs.”