Paramount+ gets English Premier League in LATAM

ViacomCBS has secured exclusive rights to stream the English Premier League in Latin America.

The three-year deal will bring the English football league to Paramount+ exclusively in Mexico, Costa Rica, El Salvador, Guatemala, Honduras, Nicaragua, and Panama, and non-exclusively in Belize and Dominican Republic.

This represents the first live sports offering for Paramount+ in Latin America.

Paramount+ subscribers in the markets will have access to 380 live matches a season, along with a dedicated channel that provides 24/7 coverage of the league.

Raffaele Annecchino, president and CEO of ViacomCBS Networks International, said: “We know audiences around the world are passionate about sports, and especially about football. This partnership with the Premier League brings exclusive content directly to those fans, live for the first time on Paramount Plus in Mexico and Central America. Live sports are an important differentiator for our streaming service, and as we’ve seen in the U.S. and Australia, we are confident this will drive subscriber growth as we continue to offer the best mix of entertainment and now – live sports.”

Paul Molnar, Premier League chief media officer, said: “The Premier League is pleased to announce our new partnership with ViacomCBS in Central America. We are very happy that ViacomCBS views the Premier League and our clubs as a vital part of their live sports offering. ViacomCBS platforms, including Paramount Plus and Pluto TV, will be an outstanding home for the Premier League and we look forward to working together to showcase the League to new and existing fans throughout Central America and Mexico.”

The Premier League also announced a rights deal with cord-cutter fuboTV in Canada to take over coverage from DAZN.