United Group’s Nova makes key appointments

United Group-owned Greek pay TV operator Nova has made a series of key management appointments including a new head of its media unit and a new chief commercial officer.

Other appointments include a business commercial director and executives to lead functions including marketing, HR and legal.

Kiki Silvestriadou has been named CEO of Nova Media. Silvestriadou joins from Open TV where she held roles including managing director and COO. Additionally, Silvestriadou served as an executive at Mega TV.

Alexandros Ntavos joins Nova as chief commercial officer. His experience includes commercial roles in multinationals in both the telecommunications and consumer products industries, including OTE Group, FrieslandCampina, and Schwarzkopf-Henkel. Ntavos is returning to Nova after previous experience in the company.

Maria Stergiou has been appointed business commercial director. Stergiou joins from gaming solutions company Intralot where she served in roles including senior VP group chief sales and operations officer, global operations director, and group PMO director.

Georgios Zarogiannis has been named marketing director. Zarogiannis joins from Vikos SA, where he was director of communications. He has also held the role of CEO at the Soho Square Athens advertising agency as well as general manager at Ogilvy Albania.

Stavroula Kavoura has been appointed HR director and Katerina Maniadaki has been named legal and regulatory Director. Maniadaki joins from the UK communications regulator Ofcom where she was principal legal advisor.

United Group said Nova is in the midst of a revitalisation programme that is building on the company’s heritage and strengthening it to make it once again a strong contender in the Greek telecom and pay TV market.

“I’m thrilled to welcome these talented and experienced professionals who have come to join us in the great work that we are doing to delight and serve Greek consumers,” said Nova CEO Panayotis Georgiopoulos.

“With a new visual identity, a major investment programme, and so much more, it’s an exciting time to be part of Nova. We’re transforming the company and creating not only additional value for our customers, but also opportunities for our people.”