Viasat World strikes extended deal with Volia

Epic Drama: The White Queen

Channel and on-demand content provider Viasat World has struck a new carriage deal with Volia, the leading cable and biggest pay TV operator in Ukraine.

Viasat World’s portfolio of channels is now available on Volia’s cable, IPTV and OTT platforms.

Subscribers to Volia’s TV services can now access the group’s channels and SVOD services including factual channels Viasat Nature, Viasat History and Viasat Explore; period drama channel Epic Drama and sport channel Viasat Sport in addition to movie channels TV1000, TV1000 World Kino, TV1000 Action and VIP Comedy.

Premium movie channels ViP Premiere and ViP Megahit are available through Volia’s premium packages.

Sandra Kraujina, chief marketing officer at Volia said: “We’re delighted to expand cooperation with Viasat World as a partner through this new agreement. Its channels are extremely popular in Ukraine, and we also see the movie genre increasing in popularity in the market, with the TV1000 and ViP channels leading the field. We’re confident therefore that our subscribers will find all their entertainment needs met with the fantastic range of premium content on offer through Viasat World’s portfolio.”

Benjamin Groocock, SVP commercial and operations at Viasat World, said: “Expanding our reach in markets like Ukraine is an important part of our strategy, so we’re very pleased to secure this deal with Volia which enables us to connect with a bigger audience. With unrivalled access to the biggest blockbusters and best factual and drama content through our global content distribution partners, we look forward to welcoming Volia subscribers to our channels.”