ViacomCBS appoints international streaming and mobile head

ViacomCBS Networks International (VCNI) has promoted Ezequiel ‘Quelo’ Fonseca Zas, formerly SVP of emerging business for VCNI Americas, to general manager of streaming and mobile for international.   

Ezequiel Fonseca Zas

For his streaming responsibilities, Fonseca Zas will report to Pierluigi Gazzolo, VCNI’s president of streaming and studios, and for his mobile responsibilities to Raffaele Annecchino, president of VCNI EMEAA, who heads VCNI’s mobile strategy.

Fonseca Zas will lead VCNI’s streaming business, strategy and international product rollout, with a focus on AVOD offering Pluto TV, SVOD service Paramount+ and kids offering Noggin.

He will also head the development of mobile products and partnerships with telco companies, while working to create new revenue streams in emerging areas such as gaming, connected cars, wearables and AR/VR offerings.

Gazzolo said: “Quelo is an outstanding leader who brings a wealth of expertise to this critical international role.  I’m confident that Quelo will play a key role in the transformation of our business by accelerating VCNI’s digital and streaming strategy.”

Annecchino said: “I am thrilled that Quelo will be joining the mobile division. With Quelo’s talent and proven leadership, we are well positioned to capitalize on strategic opportunities and support ViacomCBS’ leading position in the increasingly convergent mobile industry.”

Fonseca Zas said: “We see tremendous opportunity to grow ViacomCBS’ streaming and mobile businesses internationally. Our global operating footprint, including linear reach and on-the-ground resources, paired with ownership of the world’s most valuable IP and differentiated technology, will enable ViacomCBS to be a leader in the mobile and streaming space.”