Insight TV to launch in Poland on Toya

4K UHD TV broadcaster Insight TV is to debut in Poland in the new year with cable operator Toya.

Insight TV has will launch on Toya’s TV platform in January. In preparation for the launch, Insight TV has been working with Toya Studios, the cable operator’s content arm, to localise its content for Polish audiences, with a Polish audio feed already available on the Insight TV UHD satellite signal from the SES Astra orbital position at 19.2° East.

Pay TV subscribers in Poland will be able to watch Insight TV’s shows premiering in 2020 in 4K UHD HDR including Martial Arts series Story of Masters as well as Ghost Chasers: Exploring the Other Side featuring YouTube stars and ‘urban explorers’ Josh and Cody.

Jacek Kobierzycki, Toya’s CEO said: “We are delighted to have been chosen by Insight TV to be the first cable operator to feature its 4K UHD HDR content in Poland. It is a great opportunity for our subscribers to watch programs in the highest possible picture quality.  Our viewers will be thrilled to watch Insight TV’s inspiring programs told through the eyes of global influencers.”

Graeme Stanley, chief commercial officer, Insight TV said: “This launch marks a milestone in our European expansion. Insight TV is available in over 40 different countries via linear channels and Poland is a particularly important market for us. Toya is committed to providing the most engaging content in the highest quality making it the ideal partner to introduce us to the Polish audience.”