Wurl to power content on Samsung TV Plus

Palo Alto-based video distribution company, Wurl, has signed a deal with Samsung to power select programming on Samsung’s new TV Plus service.

“TV Plus provides enormous validation of the unstoppable migration of TV to the internet,” said Sean Doherty, CEO of Wurl.

“Samsung is breaking down the legacy TV silos and providing video producers with a more open opportunity to reach viewers and generate revenue.”

TV Plus is a new internet-based TV service delivering a bundle of live channels and on-demand content from multiple media brands on Samsung Smart TVs.