ORS taps Insys for enhanced SimpliTV OTT service

Austrian public broadcaster ORS has tapped Insys Video Technologies to provide the platform for an enhanced version of its SimpliTV OTT TV service.

ORS will use the InsysPLAY platform to provide simpliTV viewers with an enhanced user experience and expanded selection of content across a broader range of consumer devices, according to Insys.

SimpliTV previously offered its customers basic live streaming of eight channels, which were available on iOS and Android devices. The new InsysPLAY-powered service will enable them to watch over 40 live channels from multiple providers on platforms from tablets and mobile phones to TVs and web browsers with features including catch-up TV, nPVR, pause/resume across multiple devices, and content recommendations.

Insys supplied an OTT platform including back-end and front-end application software, server hardware, Dell EMC storage systems and eight instances of the AWS Elemental Delta video delivery platform.

The service includes a new floating video player, which integrates with EPG functionality to deliver a viewing experience while browsing programming.

API integration between InsysPLAY and AWS Elemental Delta enables ORS to offer catch-up and nPVR recording, just-in-time packaging, and DRM functionality in the simpliTV service, according to Insys.

“InsysPLAY offers a very wide array of capabilities and options. The ability to make tailored use of a platform that is already proven to operate in a proper way significantly reduced the risk of implementation associated with a project of this scale,” said Gunter Povolny, project manager at ORS.

“The simpliTV project is one of the most comprehensive and feature-rich projects we have deployed to date,” said Insys CEO Krzysztof Bartkowski.

“By opting for our proven and flexibly configurable platform rather than a fully-custom implementation, ORS was able to launch the service with confidence and will benefit from ongoing enhancements as we develop new features. We’re thrilled that ORS placed their trust in us, and proud of the end result that we’ve delivered.”