ProSiebenSat.1 and Discovery partner on German streaming service

ProSiebenSat.1 and Discovery Communications have launched an ad-supported entertainment streaming service in Germany.

The joint venture offering is available on the existing ProSiebenSat.1 7TV digital platform and app and brings together nine of the most popular terrestrial TV channels in Germany.

ProSieben and Discovery said that a broad range of original and premium TV shows will be available free of charge – live and through catch up – with more content to be added over time.

The companies are also currently searching for a CEO to run the joint venture.

Viewers will be able to access Discovery’s free to air channels DMAX and TLC, as well as the popular channels ProSieben, SAT.1, Kabel Eins, Sixx, ProSieben MAXX, SAT.1 Gold and Kabel Eins Doku.

ProSieben and Discovery said that a broad range of original and premium TV shows will be available free of charge – live and through catch up – with more content to be added over time.

7TV is also planning to launch a Eurosport Zone where viewers will be able to watch selected sports highlights and clips.

“Today marks the launch of a dynamic and ambitious new streaming service with ProSiebenSat.1, bringing together premium content on the 7TV service across multiple screens,” said Michael Lang, Discovery’s president, international development and digital.

“This is an exciting new way for millions of German TV fans to watch their favourite Discovery shows and is just the beginning of a dynamic new partnership.”

Christian Dankl, CEO AdVOD ProSiebenSat.1 Media, said: “This first phase of our streaming joint venture will see premium content from Discovery added for all 7TV fans. A new joint technology development for a pioneering streaming service is underway and we look forward to an exciting 2018, when we enter the next phase.”

ProSiebenSat.1’s media sales house, SevenOne Media, will be responsible for digital advertising inventory for the joint venture.