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Turner strikes exclusive MENA deal with beIN Media
Turner has formed a strategic partnership with Qatar’s beIN Media Group that will see Turner channels Cartoon Network, Boomerang, TCM, HLN and CNN HD distributed exclusively via beIN Media’s DTH platform in the Middle East and North Africa.
beIN Media said that the deal, which comes into effect this month, would strengthen its entertainment offering.
Rani R Raad, managing director, Middle East, North Africa and Turkey at Turner said: “We are pleased to announce our exclusive partnership with beIN Media Group in the Middle East and North Africa region. Together with beIN Media Group, we’re expanding our reach to cater to the needs of audiences across the region. Subscribers to the network can enjoy unlimited access to news, movies and animation via our world-class broadcast channels and entertainment offering.”
Yousef Al-Obaidly, deputy CEO of beIN Media Group said, ”In November, as we launched beIN’s entertainment portfolio we had committed to our subscribers that we will partner with leading global brands to bring them the best of global entertainment. Our partnership with Turner is a solid step in that direction. Turner channels are gold-standard in kids’ entertainment and news and beIN is really excited to bring these channels exclusively to its subscribers.”