Paywizard names marketing chief

Bhavesh Vaghela

Subscriber management specialist Paywizard has named Bhavesh Vaghela as chief marketing officer, responsible for implementing market strategy and positioning as well as driving Paywizard’s international growth.

Vaghela previously held a number of senior roles at fast-growing technology companies including ResponseTap, IntraLinks and Oracle.

“We are delighted to be welcoming Bhavesh on-board during this exciting time for Paywizard,” said Jonathan Guthrie, CEO of Paywizard. “Following our recent round of funding, we’re pushing ahead with our international growth and Bhavesh’s experience will be an invaluable asset to us as we establish our footprint globally.”

Vaghela, whose appointment follows the recent naming of Andrew Burke as Paywizard chairman, said: “Paywizard has been a leader in subscriber management for pay TV in the UK for some 17 years. It’s in a perfect position to really innovate the industry and help operators target, acquire, retain and grow customers. I am thrilled to be joining the team, and I look forward to helping the company as it continues to make its journey across borders.”