Omnifone founder launches HDMI music streaming dongle

Omnifone founder Rob Lewis is targeting the music streaming market with a new HDMI dongle, Electric Jukebox, that streams music over Wifi via the TV.

The device is being marketed at £179 (€240) in the UK including a year’s access to its music catalogue. Thereafter, users will pay £60 a year for the service, while those who unsubscribe will continue to enjoy access to advertising-supported internet radio stations via the device.

Electric Jukebox will also be available in the US, priced at US$229 for the device and first year, and US$60 for the ongoing subscription.

Lewis has secured the support of former U2 manager Rob Dickins and former EMI Music CEO Alain Levy, who sit on the company’s board.

Artists who have signed up to provide playlists for the service include Sheryl Crow, Robbie Williams and Alesha Dixon.