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D-Smart taps Broadpeak for OTT support
Turkish DTH provider D-Smart has deployed the umbrellaCDN offering from CDN technology specialist Broadpeak to support its OTT service.
D-Smart is using the CDN selection tool, D-Smart to offload traffic to third-party CDNs in order to address peaks in live video consumption.
D-Smart is using the umbrellaCDN offload feature to distribute traffic from its own CDN, provided by Broadpeak, to a mix of different CDN service providers. According to Broadpeak, this enables it to set rules to automatically extend its on-net CDN with off-net capacity and tap into virtual CDN resources to extend its on-net video streaming system.. In addition, umbrellaCDN provides D-Smart with analytics and real-time monitoring that can be used to identify trends in audience behaviour across their different CDN systems.
“Recently, we began offering viewers an exclusive look at our OTT service with promotional-free viewing of specific popular live events, with the end goal of attracting new customers to our OTT service subscription. To accommodate the anticipated peaks in OTT video consumption, we needed an advanced CDN solution capable of managing a large number of simultaneous sessions without compromising quality,” said Erdogan Simsek, chief technology officer at D-Smart. “As a longtime customer, we have come to trust Broadpeak’s experience in video streaming technologies. umbrellaCDN is one of the industry’s only software-based solutions for CDN selection, bringing us unparalleled flexibility and cost savings while guaranteeing a superior QoE for end users.”
said Jacques Le Mancq, president and CEO of Broadpeak, said: “OTT content is extremely popular with consumers, especially for live sporting events. By deploying our umbrellaCDN solution, D-Smart can balance traffic between multiple CDNs, as needed, guaranteeing QoE for all end-users even during events generating a large audience.”