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Lagardère Active launches three TV apps
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Lagardère Active, the media arm of the French conglomerate, is launching three new free TV apps for its TiJi, June TV and MCM channels.
Following the launch of its GulliMax subscription on-demand app, Lagardère is now launching apps for pre-school channel TiJi and June TV, aimed at a 15-34 year-old female audience, both exclusively distributed by Canalsat. The third app is for young male-focused MCM.
The TiJi app includes crossword puzzles and games aimed at three to seven year-olds and is available via iOS and Android tablets.
The June TV and MCM apps, develope3d in partnership with MeltyGroup, are available from the Apple App Store. June TV’s app features news, competitions, magazine content and a TV guide, while he MCM app features the Top 50, a perogramme guid and a range of magazine and entertainment content.
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