Travel Channel HD extends Polish reach

Polish cable operator Multimedia Polska has added Scripps Networks International UK & EMEA’s Travel Channel HD to its programming line-up.

The channel is now available on Multimedia Polska’s Startbox digital basic package, providing a range of programming including new series of Hotel Impossible, Mysteries at the Museum, Baggage Battles, Treasure King and House Hunters International.

“As the demand for quality programming increases, we have expanded our partnership with Multimedia Polska to offer viewers Travel Channel HD. Following the successful launch of the SD channel on the platform, viewers will now be able to view our traveling window on the world in the boldest and brightest quality”, said Jon Sichel, Managing Director, Scripps Networks UK & EMEA.

“Programmes in HD quality increase the attractiveness of our offer. That’s why we are very happy that we can offer our subscribers Travel Channel in high definition. It should be emphasised that increasing the number of HD channels is a gradual transition from SD to HD standard,” said Bartłomiej Kasiński, Director of Strategy and Development, Multimedia Polska.