Ooyala partners with Contentful, signs up Playboy

Rachel Melville

Video streaming and analytics provider Ooyala is integrating Contentful’s content management system (CMS) into its platform, with Playboy signed up as the first customer for the combined offering.

Ooyala said its customers can now tap into Contentful’s CMS to manage and distribute video content across all platforms and devices. Users of both Ooyala and Contentful are able to connect their accounts to search for, preview, select and embed Ooyala videos in Contentful.

Playboy is the first customer to use Contentful in conjunction with Ooyala’s platform. Senior director of product management, Rachel Melville, said: “Contentful allows us to manage content once and publish it across all our different channels, from our mobile apps to our websites; and it works seamlessly with Ooyala’s video syndication, analytics and discovery solutions.”