TVN agrees online news deal with MSN

Polish broadcast group TVN has partnered with Microsoft to make content produced by its news site tvn24.pl available on the MSN portal.

Tvn24.pl will provide political, economic, sports, automotive, lifestyle, cultural and social news, which will be available worldwide both on Microsoft’s online service and mobile apps.

A trial version of the service goes live on MSN from today and the deal was overseen on behalf of TVN by TVN Agency – its distribution arm for video news content from TVN Group’s television channels and the tvn24.pl web service.

“An entirely revamped MSN will reach over 400 million users around the world. We are pleased that they will have access to high-quality content from TVN24. The exact idea behind MSN is to integrate world’s best media partners with Microsoft’s innovative services and solutions in order to make everyday activities easier for their users,” said Michał Adamczyk, who is responsible for MSN development in Poland.