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BSkyB launches Sky Sports News HQ app on Now TV box
UK pay TV operator BSkyB has launched a Sky Sports News HQ app on the Now TV box, the Roku-made device that delivers its low-cost OTT TV offering.
Subscribers with a Now TV Box and any active Now TV pass – sports, entertainment or movies – will be able to watch Sky Sports News HQ through a dedicated app on their homepage.
Customers with a Sky Sports Day Pass or Sky Sports Week Pass will be able to continue watching Sky Sports News HQ via the Now TV Box app when their current pass has expired, for a period of 30 days from the point of activiation. For the first time, Sky Sports News HQ will also become available via the app to those with an active Now TV Entertainment Month Pass or Sky Movies Month Pass without having to purchase a sport pass.
“On Monday we’ll see the frenzy of Transfer Deadline Day reach fever pitch as the clock ticks down to 11pm. Sky Sports News HQ is always right at the heart of the latest breaking sports news and the new app on the NOW TV Box means sports fans can now get even more from their NOW TV passes,” said Gidon Katz, director of Now TV.