Tricolor TV to launch new Siberian service in April

Russian pay TV leader Tricolor TV is to begin broadcasting its new service for Siberia on the Express AT1 satellite at 56° East on April 16.

At a press conference yesterday, Igor Kotsarev, technical director at Tricolor TV owners National Satellite Company, said that the new service, Tricolor TV Sibir, would comprise over two dozen channels initially and would be boosted with the addition of regional channels later.

Tricolor TV acting CEO and director for regional development Sergey Stavropoltsev said that the launch of Express AT1 had eliminated the capacity divide between Siberia and the western parts of Russia, enabling Siberians to benefit from the same quality of digital TV as residents of other parts of the country.