Dom.ru increases share of Russian pay TV

Russian telecom provider ER-Telecom, which operates under the Dom.ru brand, increased its share of the country’s pay TV market from 10% to 13% last year, the company has said.

The company said it now has over 2.5 million subscribers to its Dom.ru TV offering giving it the number four slot among Russian pay TV providers.

The company said it had benefited from the launch of its advanced TV offering in two stages in 2012 and 2013, and from improvements in customer service

Dom.ru now accounts for 12% of the Russian broadband market, up from 10%.