BT chooses thePlatform for video logistics

BT has chosen thePlatform to supply its central video logistics system for TV services BT Vision and YouView.

thePlatform’s mpx cloud-based video publishing system is being used by BT to deliver content to BT Vision and YouView customers.

BT is using mpx for video workflow, the coordination of playback data with recommendations engines and the management of viewing rights for each subscribing household.

“thePlatform has a history of success managing video on behalf of some of the largest pay-TV operators and media companies in the world,” said Alex Green, director of TV for BT. “thePlatform enables us to simplify many of our back-end processes by providing a centralized video logistics system capable of publishing video to our new set-top boxes, and other IP-connected devices in the future.”