Telenet to launch Yelo TV multiscreen offering

Belgian cable operator Telenet is launching Yelo TV, a new version of its TV Everywhere service.

The service, which aims to give customers the ability to watch programmes, live or recorded, on any screen will be available from March 5 on tablets, smartphones and computers, and from April 5 on TV.

For the TV launch, viewers will require to download a new interactive menu. Customers with older set-tops will be able to exchange them for a one-off fee of €39.

The mobile versions available from April will be for the iOS or Android platforms, with an app for Windows 8 tablets to follow in May.

Yelo TV aims to offer the same viewing experience across multiple devices, and builds on Telenet’s Yelo multiscreen application, launched in 2010.

The Yelo TV will be free of charge at launch. Telenet plans to make the TV menu and live TV free on an ongoing basis, will charge for watching recordings on smartphones, tablets and computers, along with other new paid for features to be added later.

Inge Smidts, senior vice-president, residential marketing, said: “Thanks to the Yelo application launched in 2010, the viewer has discovered the advantages of watching live TV on other screens. With Yelo TV, Telenet is now the first to respond to the increasingly vocal demand from customers to be able to view their recordings on, for example, tablet or computer. Thus, you really watch what you want, when you want, and on any type of screen.”