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ThinkAnalytics enhances movie and TV discovery
Content discovery specialist ThinkAnalytics has launched two new enhanced metadata libraries, ThinkMovies and ThinkTV.
The new modules integrate with ThinkAnalytics’ Recommendations Engine and can be applied across EPG and VOD/OTT libraries.
ThinkMovies includes over 500,000 movie titles worldwide, in over 20 languages, with new content to be added at a rate of around 10,000 titles a month. ThinkTV includes over 10,000 moods, tags, keywords and synonyms for regional TV shows across and supports ten languages.
“As the pool of content available to consumers continues its inexorable rise, service providers understand the benefit of using a Recommendations Engine that has been designed from the ground up to handle live linear TV, and not just static VOD/OTT content. By integrating ThinkMovies and ThinkTV with ThinkAnalytics’ advanced and proven Recommendations Engine, service providers have yet another tool at their disposal as they strive to offer consumers even more relevant, personalised content. Adding ThinkMovies and ThinkTV to the mix can further boost our service provider customers’ ability to cross- and up-sell and to reduce subscriber churn,” said Eddie Young, chairman, ThinkAnalytics.
ThinkAnalytics’ Recommendations Engine has been deployed by more than 25 service providers including the UK’s BSkyB, Virgin Media, ITV and Belgian operator Telenet.
ThinkAnalytics will be exhibiting at IBC on Stand 1.D93