Etisalat to add MBC HD channels

UAE-based telco Etisalat has added seven HD channels from broadcaster MBC to its eLife TV offering.

The operator is adding MBC 1, MBC 2, MBC 4, MBC Action, MBC Max, MBC Drama and Al Arabiya to its line-up. The channels will be available to Etisalat’s 100,000 eLife triple-play customers at no additional cost. Dual-play and e-Vision customers have the option to upgrade to the triple-play offering to receive the channels.

Rashed Majed Alabbar, vice-president, home product marketing for Etisalat, said: “At Etisalat, we always aim to provide the most engaging, refreshing and relevant content for our eLife customers. These new HD channels, which are available for eLife subscribers, will further enrich our HD line-up, offering a truly unparalleled viewing experience. The majority of these channels from MBC are amongst the top 10 most popular channels on the network, so we are confident this gesture will be well-received by our valued customers.”

Etisalat offers about 350 channels on eLife TV, including 40 HD channels and 15 premium packages from providers including OSN, ART, Pehla, Firstnet, TFC, Pinoy, Abu Dhabi Media, Dubai Media and Al Jazeera.