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Universal launches international Facebook movie app
Hollywood studio Universal Pictures is extending its Facebook movie application internationally following a successful launch in the United States.
The NBC Universal-owned movie studio will make Rowan Atkinson-fronted comedy action feature Johnny English available in the UK and Australia through the social networking site. It will make the film available through its Facebook Social Cinema experience app as the movie’s sequel Johnny English Reborn is launched around the world.
The company originally launched a raft of movies including The Big Lebowski and Scarface through Facebook earlier this year in the United States after striking a partnership with developer Milyoni.